1st gathering for duojárat and Sámi businesses in Ohcejohka
We organized the first gathering for duojárat and Sámi businesses with the theme ”Crafting Impactful Content”, which happened in conjunction with KulturSápmi in Ohcejohka during the 23rd Saami Conference week 16.-18.6.2026.
The gathering was aimed at duojárat and Sámi trademark users to strengthen their visibility and communications through practical guidance on storytelling, content creation, photography, and marketing strategies.
Ánne Gerd Eira from Studio Ánne held an inspirational talk about developing one’s own business as well as a workshop on creative thinking, and Marie Louise Somby from Árvu held a practical workshop on impactful photography and social media. We had participants from all over Sápmi and the 1st gathering was a great success - we are looking forward to continuing the work in the autumn!
Funders & partners
The project is funded by Interreg Aurora, Lapin Liitto, Sami Parliament in Norway, Troms county municipality, Trøndelag county municipality, The Norwegian Barents Secretariat, Region Norrbotten, Region Västerbotten, Region Jämtland Härjedalen and Region Västernorrland.
Partners: Sámiráddi, Suoma Sámiid Guovddášsearvi and Sámi Duodji.
